Your Value Stack vs. Travis's Idea Engine
The head-to-head that backs up the offer on your Pain-2-Profit funnel page. Every number here is one you can defend if a buyer checks it.
The play in one line: you don't win by looking bigger than Travis — you win by being half his price with a real, honest stack, plus the one thing his stack can't do (Audit My App). A padded stack that falls apart when a buyer does the math is worse than a smaller true one.
The two stacks, line for line
| Component | Travis | You |
|---|
| Workspace + credits | $499 (2,000 cr) | $150 (500 cr) |
| The plan generator (crown jewel) | $997 | $997 |
| Audit My App — find why a launched app flopped | — none | $450 ◄ only you |
| Second-brain | $399 | — you dropped it |
| Video training | $299 | — not built yet |
| Live build recording | $149 | — none |
| Founders' bonus | Launch Playbook $147 | Founder Price Lock |
| Total value | $2,490+ | $1,500+ |
| Big anchor | agency $15k–$50k | consultant $2k–$5k |
| Price | $199 | $99 |
What it means, in plain terms
- You're half his price. $99 vs $199.
- Your plan is valued the same as his. $997 = $997. Not over, not under. You should never price your crown jewel above the market leader while charging half his price.
- You have Audit My App. He does not. That is your edge. Lean on it — he has no answer for "tell me why my launched app flopped."
- Cheaper per run, too. Your founder seat works out to about $3 a run; his is about $6.63 a gameplan.
The honest trade-off: his stack looks bigger ($2,490 vs $1,500). That's because he lists 6 components and you list 3 real ones. Two of his you skipped on purpose (the brain, the training) and one you don't have (the recording). Nothing here was padded to match him. The Workspace was set to $150 because that's what 500 credits actually cost at your own pack prices — so it survives a buyer scrolling down to your pricing box.
How to close the gap for real (not with fake numbers)
Three real assets you could actually build
- A video training — recovers ~$250–300 of true value. His is $299.
- A launch playbook — cold-outreach + community templates. ~$150. His is $147.
- A recorded walkthrough — you running one live, end to end. ~$150. His is $149.
Make each once and it's real and permanent. That's the honest path to a $2,000+ stack.