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Session Handoff · Amplif-AI Strategy

Session Handoff — Amplif-AI growth strategy captured (Plan A/B/Verdict) + two-engine reframe

Saved 2026-07-02

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Session Handoff — Amplif-AI growth strategy captured (Plan A/B/Verdict) + two-engine reframe

Where it started

Sondra had run a strategic exercise across prior sessions producing two conflicting plans (Plan A revenue-stack, Plan B outcome-vs-method) plus a verdict judging between them, and feared the conclusions were unsaved even though she'd logged the prompt-tooling session. She wanted all three captured in one durable, findable place because she hasn't decided anything yet. Mid-session she surfaced two major corrections that the original analysis never factored in: (1) a YouTube/low-ticket/Evelyn-Weiss funnel model, and (2) the biggest one — Amplif-AI is deliberately two engines, and the un-analyzed second engine (a done-for-you AI agency) is her larger-income play.

Decisions locked + what shipped

Key files for next session

Running state

Verification — how to confirm things still work

Deferred + open questions

Pick up here

Ask whether to run the Mastermind on the "one focus or two engines?" question (highest-leverage next move) and whether to register the strategy doc on the CEO Dashboard — do not build Lead Scout or start Engine #2 work without her go.

Generated for the CEO Dashboard · source: PROJECTS/Amplif-AI Strategy/handoffs/amplif-ai-strategy-capture-2026-07-02.md 🤍